A Celebration
of Watch Culture
Thailand's premier luxury watch event debuts with A CELEBRATION OF WATCH CULTURE, uniting over 20 of the world's most esteemed watch brands for a prestigious, immersive showcase at Siam Paragon, Bangkok's iconic luxury destination.
Discover the latest novelties, rare timepiece showcases, and storytelling symposiums where you can meet brand CEOs and founders. Immerse yourself in exclusive experiences and masterclasses, and explore curated in-store activations. All setting a new benchmark for horological prestige in Southeast Asia.
Discover the latest novelties, rare timepiece showcases, and storytelling symposiums where you can meet brand CEOs and founders. Immerse yourself in exclusive experiences and masterclasses, and explore curated in-store activations. All setting a new benchmark for horological prestige in Southeast Asia.
KEY NUMBERS
5,000
VISITORS EXPECTED
6 Days
OF IMMERSIVE
WATCH EXPERIENCES & BRAND ACTIVATIONS
WATCH EXPERIENCES & BRAND ACTIVATIONS
26
LEADING GLOBAL
WATCH BRANDS
WATCH BRANDS
38
RARE & LIMITED-EDITION TIMEPIECES ON DISPLAY
WHAT TO EXPECT
Experience Thailand's foremost luxury watch event. A celebration of Watch Culture, horology, craftsmanship, and prestige.
20+ global luxury watch brands
Exclusive novelties and rare timepiece showcases
Live watchmaking experiences at select boutiques
Storytelling symposiums with renowned horology experts, brand founders, and CEOs
Purpose-built 1,000 sqm pavilion at Parc Paragon
Curated experience zones at Crystal Court & Hall of Fame