
22 - 27 SEPTEMBER 2026
SIAM PARAGON
32
DAYS TO GO
SCROLL TO DISCOVER

A CELEBRATION OF WATCH CULTURE
Thailand's premier luxury watch event debuts with A CELEBRATION OF WATCH CULTURE, uniting over 45 of the world's most esteemed watch brands for a prestigious, immersive showcase at Siam Paragon, Bangkok's iconic luxury destination.
Discover the latest novelties, rare timepiece showcases, and storytelling symposiums where you can meet brand CEOs and founders. Immerse yourself in exclusive experiences and masterclasses, and explore curated in-store activations. All setting a new benchmark for horological prestige in Southeast Asia.

KEY NUMBERS

40,000
VISITORS EXPECTED

6 Days
OF IMMERSIVE WATCH EXPERIENCES

45
PARTICIPATING BRANDS

200+
NOVELTIES & RARE EXHIBIT TIMEPIECES

WHAT TO EXPECT
Experience Thailand's foremost luxury watch event. A celebration of Watch Culture, horology, craftsmanship, and prestige.
- 45+ global luxury watch brands
- Exclusive novelties and rare timepiece showcases
- Live watchmaking experiences at select boutiques
- Storytelling symposiums with renowned horology experts, brand founders, and CEOs

Join us at Siam Paragon Bangkok Watch Week
22 - 27 September 2026